Daily News Impact 01-Apr-25: The Indian E2W market hit an all-time high in Mar 2025 - Everyone had a great month except Ola Electric; Yamaha buys Brose e-bike drive unit;
The March closing data (Registration data from Vahan) shows that the Indian E2W market crossed 130k in registrations. This is the biggest month yet for E2W sales
Don't strain your eyes: Click/Pinch to enlarge
Bajaj Consolidates its Market Leadership
Bajaj consolidated its market leadership and registered 34,863 scooters in March. This is a 62% jump from last month, even though it did lose some share of the market as everyone else grew.
TVS managed a 61% improvement in sales and remains the second lead with 30,454 registrations.
Ola Electric registered 23,430 scooters, followed by Ather Energy with 15,446 registrations.
The real gainers were at the bottom of the chart, as Hero MotoCorp (Vida) managed 7977 registrations. Last month they were at 2692 only. The company has been going through turmoil as there have been senior leadership changes, including the CEO, and the Vida unit has been carved out in a separate entity.
Then there are the Others - 174 brands, mostly all Chinese importers - that accounted for a cumulative sales of 18,113 units in sales.
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