Niu shifted 434,687 units in Q2 2026, up from 350,090 a year earlier, a 24% jump. The first half now stands at 696,311 units against 553,403, up by 25.8%.
China Leads the Numbers
China did 402,202 units in the quarter, up from 318,719, a rise of 83,483 units, or 26.2%. International sales managed 32,485 units against 31,371 units, 1,114 more scooters. Let’s call it flat.
The half-yearly numbers are more telling. China scored 650,140 units versus 501,784 units in H1 2025, a healthy 29.6% jump.
However, international sales dipped: 46,171 units versus 51,619 units, down 10.6%. The overseas business is still not stable. Readers of our Q2 2025 write-up will recognise the shape of this: China delivers, international falters, and it has now done so for a full year.
The mix
China accounted for 92.5% of Q2 volume, up from 91.0%. This pushes Niu more into a “Chinese scooter manufacturer with some exports” category than the “international brand” that Niu had positioned itself as.
With the European ride-sharing industry moving more to push scooters and other scooter brands, Niu’s numbers have been challenged. As a result, International sales have not done well in recent quarters.
Like always, Niu reports the numbers for its seated scooters and kick scooters together.