Honda28

Honda Needs to Course Correct in India

It is still the market leader by far in the ICE scooter space, even with products that are outmatched by the competition. However, it is the electric scooter segment where Honda is lagging and may have gotten its pricing strategy wrong.

InsightEV Weekender: Week 28

The practical, entry-level, cost-sensible electric motorcycle with removable battery packs takes center stage this week as Honda plans to disrupt important markets like India with the Shine EV. Meanwhile, Livewire throws us two good-looking concepts for upcoming motorcycles.

The Indian Market Quicksand

The Indian electric two-wheeler market is not growing. Data reveals that it has been stagnant over the last 29 months despite numerous launches and nearly every brand now having a presence. Even as more E2Ws are now visible on Indian roads, the penetration levels remain dismally low.

Should You Vertically Integrate?

When electric vehicle start-ups write their business plans, they inadvertently run into two questions. First, what should I make in-house (and what should I outsource)? Second, what level of vertical integration would make one profitable faster and provide an unassailable edge?

Introducing the InsightEV Weekender

Since we now do regular publishing nearly every week day, we decided to move the Weekly Newsletter to Saturdays. It is now the Weekender and we would focus on things that we could not talk about all week but important developments, nonetheless.

Why is the Honda ICON e: Important for Vietnam?

Daily News Impact 31-Mar-25: Honda has announced the commencement of production of the ICON e: electric scooter in Vietnam. This is an important event - a global manufacturer starting local manufacturing of an electric scooter in one of the hottest E2W markets in the world.

Gunkan, Maki, Teramaki, Uramaki...

For all non-fans, sushis are the same - a handcrafted roll with a trinket of fish, a sliver of vegetables, short-grain rice, and seaweed. But they are not. Each has a strong character and an unmistakable identity; you remember some more than others. Clubbing them together is a cardinal sin.

Daily News Impact

26-Mar-25: Honda has an electric motorcycle...sort of. Is Zapp Electric to get delisted? Ola Electric coughs up supplier dues. Argentina extends ABS by six months

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