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Pierer Mobility reports preliminary key figures for 2024

Pierer Mobility has reported preliminary key figures for 2024. As expected, revenues are down 29%, and dispatches to dealers declined by 21% even though the company says that inventory reduction is on. Importantly, Stefan Pierer has handed over the CEO responsibility to Gottfried Neumeister.

Terra Bikes: The Grounds Up Scrambler

Electric mobility allows hundreds of brands to serve different flavors. After all, the joy of motorcycling should drive the industry. Last week, we sat down with Dylan Brown, the founder of Terra Bikes to check how the New Castle, CO-based startup plans to carve its niche.

UBCO goes into receivership

UBCO was unique, and so was the two-wheel-drive motorcycle that they made. The receivership is a stark reminder of the perils of going too niche in a global E2W market that is yet to mature to create space for small players.

Yamaha's Blueprint for Electric

The Japanese have been distracted in the EV game even though they know the customer the most. In Yamaha's case, the investment arm has seen more action than than the OEM. Where are they headed to?

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