InsightEV Weekender: Week 32
Recent E2W bankruptcies are being resurrected; Ather improves financials as sales take off; and we interview Positive Motorcycles
Ather22
Ather Improves Key Measurables
India-based Ather Energy reported an 87% year-over-year jump in revenues for Q1 FY 2026. With the startup nearly doubling sales, margins improved.
India E2W: Market Declines; Ola Struggles; Ather Thrives
The July 2025 registration data indicate that the Indian E2W market declined by nearly 3% over June 2024 and declined by 4.5% year over year.
India: Pecking Order Stabilises
In June, TVS stays the market leader in sales, followed by Bajaj Auto, with Ola Electric, Ather Energy, Hero-Vida, and Greaves-Ampere bringing up the next four slots. The pecking order has stabilised in a market that is beginning to strengthen amidst a quest for profitability.
The Indian Market Quicksand
The Indian electric two-wheeler market is not growing. Data reveals that it has been stagnant over the last 29 months despite numerous launches and nearly every brand now having a presence. Even as more E2Ws are now visible on Indian roads, the penetration levels remain dismally low.
Should You Vertically Integrate?
When electric vehicle start-ups write their business plans, they inadvertently run into two questions. First, what should I make in-house (and what should I outsource)? Second, what level of vertical integration would make one profitable faster and provide an unassailable edge?
InsightEV Weekender: Week 20
We continued our Brazil coverage with a fund that is offering serious money and support to any OEM
Ather Reverses the Trend
We are always sceptical about financials immediately after an IPO. Companies are at their best behaviour, are prudent, and the numbers are unbelievably good. In some cases, they start deteriorating right after. With that skepticism, mixed with some cynicism, we analyse Ather's latest numbers
Reversion to the Mean?
It was a bad April for Indian E2Ws, with sales only touching 91,800 units in the month. This is in sharp contrast to March 2025, which saw sales cross 131,000 units. TVS took the lead in April as the musical chairs for numerical supremacy continued...
InsightEV Weekender: Week 17
This Weekender: We conclude our deep dive analysis on the investments in L-category electric mobility; Ather IPO takes off in two days; Yadea in Vietnam: KTM stops CF Moto distribution...
Ather IPO: The Hits and the Misses
Ather Energy, the oldest bona fide E2W start-up in India, is hitting the Indian bourses soon with a USD 350 million IPO at a valuation of USD 1.4 billion. This IPO comes in turbulent times, as global economies are embroiled in tariff wars, though the Indian E2W market hit a new high last month.
A Few Baskets Get Most of the Eggs
Why do some E2W/L-category vehicle startups get massive funding, while many die without support? What do investors look for? Does everything make sense? What makes startups attractive? We dug through 15+ years of funding data to identify trends. Then, the question: What is the RoI for investors?