Yadea Kemper

Yadea’s H1 2025 jumps 33%

The year 2024 was bad for Yadea as the Chinese market was under pressure with regulatory changes hampering sales. The recovery in H1 2025 is remarkable with sales up by 33.1% and profits jumping up 59.6%.

Published : September 30, 2025
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The Chinese market, and market leader Yadea, are on a path of recovery. After a dismal 2024, where revenues had declined by 18.75% and profits had slumped 52%, we are seeing a strong recovery in H1 2025.

For the first half of the year (ending June 2025), Yadea’s revenues increased by 33.1% from RMB 14.41 billion (USD 2.02 billion) to RMB 19.19 billion (USD 2.7 billion) for the same period in 2024.

The last column represents only the first half of the year. Multiply that by (estimated) two to get a good estimate of how the year will likely pan out for Yadea.

In the same period, sales volumes increased from 6.38 million units to 8.79 million units. This includes both electric scooters and e-bikes. Yadea has not provided a breakup. As a reference, Yadea sold 3.93 million scooters and 9.07 million bicycles in 2024.

This sharp improvement in fortunes is riding on a recovery in the Chinese market. Yadea had a bad 2024 with a double-digit decline in both sales and profits.

Yadea has a disappointing 2024 – InsightEV
The world's largest electric two-wheeler manufacturer saw a double-digit decline in both sales and profits., However, it continues to be the world's largest

The improved sales in H1 2025 were on the back of improved gross margin from 18.0% in H1 2024 to 19.6% in H1 2025. Note that in Yadea’s accounting practices, employee costs and depreciation on plant and machinery are items above the gross margin, so it would not be a fair comparison with India-listed players like Ather Energy and Ola, who count the gross margin simply as the difference between sales and material costs.

For H1 2025, the company reported a net profit of RMB 1.65 billion (USD 231.6 million), a 59.6% jump over H1 2024 net profit of RMB 1.034 billion (USD 145.1 million).

In The Pursuit of Profits – InsightEV
Most of our recent advisory work with financial institutions has focused on profitability. Many E2W startups worldwide are struggling with that

International Expansion to Fuel Future Growth

Yadea’s fortunes are strongly tied to the Chinese market. While Vmoto and Niu also have a strong dependence on China, Yadea has maximum exposure thanks to its size. The brand has been focusing on international expansion and has now set up assembly plants in Mexico, Brazil, and Vietnam.

Yadea Commits Heavy to Vietnam – InsightEV
The world's largest electric scooter manufacturer is expanding its presence in Vietnam as the South-East Asian economy electrifies rapidly.
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