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InsightEV

Deepesh is the Founder and Editor of InsightEV. He believes that for the masses to electrify, the revolution would start from the bottom, not luxury cars. He is excited by electric motorcycle design.

Latest articles

Tough Being A-Live

The biggest concern is that the market for Livewire's very capable S2 range remains small. This year (2024), Livewire could sell 612 motorcycles, falling short of 2023 sales of 660 motorcycles. While 2024 unit sales could not cross 2023 numbers, there is some improvement in Net Losses (USD 109.6m vs 93.9m)...

Why is Ola Misrepresenting Tech?

When a mass manufacturer innovates, it is exciting, as the benefits are available to a larger market immediately. Ola has always been a good marketer - taking market leadership in electric scooters in an ultra-competitive Indian market is no easy feat. However, we have noticed that at times the marketing...

Vmoto Remains Under Stress

Vmoto released its Q4 and full-year 2024 numbers yesterday. For 2024, Vmoto sold 17038 units, down 33% from 2023 sales of 25241. The last quarter of the year is the slowest for the company, and they managed to sell 3801 units in Q4 2024. Sales were down in China as well...

Hero Separates Electric Business in Top Deck Upheaval

Niranjan Gupta, the CEO of Hero MotoCorp, will move on from the company on 30th April 2025. He is being replaced by Vikram Kasbekar, an old-time senior leader at the company and, till recently, the Executive Director (Operations). Kasbekar is the designated acting CEO, indicating that Hero may be on...

Ola Electric Updates its Scooter Portfolio

Ola's definition of Gen-3 From Ola Electric's quarterly results of Nov 2024: In November 2024, Ola Electric claimed that their Gen-3 platform would have a Magnet-less motor, a structural battery pack, fully centralised E&E, and a casted, modular & integrated frame. This was part of the shareholder letter for the Q2 2024...

Wk 5 2025 – Does Honda have a Strategy for India?

We start this newsletter with some doodling that we did in our editorial room yesterday. We were trying to make sense of why Honda is playing so passively in the Indian market. This is what we came up with. Honda is not a startup that has to prove anything to anyone....

What is Honda’s electric play in India?

Honda has been on a roll with electric scooters for the last three months. The company first launched the CUV e: commuter electric scooter in Europe and Indonesia. Then, it introduced the Activa e: and QC1 electric scooters in the Indian market. The CUV e: and Activa e: are based on...

The Circularity of Sustainability

Two announcements caught our eye recently. The first was Spiro in Africa, announcing a strategic partnership with Ace Green Recycling Inc. for battery recycling. Spiro is the market leader in Africa in terms of electric motorcycles and batteries deployed. Taking the lead in circularity should have a positive influence on...

KTM

Pierer Mobility reports preliminary figures for 2024; Stefan Pierer exits as CEO

Pierer Mobility AG, the parent company of KTM, has reported preliminary figures for 2024. As per the report, the company expects sales of EUR 1.9bn, 29% down from EUR 2.66bn in 2023. The board expects a EUR 300m negative EBITDA for the year due to a decline in operating performance...

KTM

Pierer Mobility Finds Funding

Yesterday, Pierer Mobility AG, the parent company of KTM, notified that it has received several offers from investors as part of the investor process structured by Citigroup Global Markets Europe AG. Understandably, the investors have not been revealed as discussions are ongoing. However, the media had speculated that the investors may...

Wk 4 2025 – Talking to Terra Bikes; Hyundai-TVS Surprises Everyone

Ever watched those cooking in nature videos on YouTube? A man skillfully prepares some meat by a flowing stream, cooking it on a wood fire in the open. It may not have the finesse of fine dining or the factory standardization of a fast food chain, but the brutal honesty,...

Terra Bikes: The Grounds Up Scrambler

Motorcycles appeal to the rider's raw emotions. For most people, the silhouette of a motorcycle in our collective imagination often identifies with the 1970s-1980s classic motorcycle—exposed, all-metal, stark, and honest. These motorcycles are naked in every sense—they have nothing to hide, with all essential bits exposed and open to touch. That...

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