S2 Alpinsta: Would it salvage Livewire?
Livewire has further added to the S2 range with a third model. The S2 Alpinsta, the 'cheapest' Livewire, further builds on the S2 platform but is it a significant effort?
Livewire has further added to the S2 range with a third model. The S2 Alpinsta, the 'cheapest' Livewire, further builds on the S2 platform but is it a significant effort?
The industry takes slow yet significant strides towards electrification
Livewire started with a bang with its operations out of Silicon Valley. Harley has its back. However, the solid financial backing, a tech-heavy platform, and heavy spending have not translated into sales numbers. It just had another bad quarter and is now pulling back from Silicon Valley
Often what the E2W world calls technology is a smart integration of sensors and rider aids, controlled by software. The ICE world is more mechanical, more metallurgical, more fundamental. What happens when the ICE world figures out software? Can the E2W Technology edge be maintained?
Heritage machines are never about numbers. Riders seek an emotional connection with them. So if a new brand focuses on industrial design to get eyeballs and target that emotional connection, more power to them. Also, that may be a good template for electric motorcycle manufacturers to follow.